Week 12.2: Your Content Calendar
365 Days Of Content Social Media Calendar
Ok, so you have all this content I’ve shared with you, everything that you need to get clients on social media. You have all the prompts, all the ideas and all the suggestions…
What do you do with it? Where do you put it, how do you know when to post when?
I took care of all of that for you with the social media calendar! What you’ll see is every day of the month, then every month of the year and then little color coded dots for when you should post things when.
Instagram is going to be a specific color, Facebook is going to be a specific color and it will be all clearly labeled. What I want you to do is: don’t see the calendar and think you have to post everything. Choose!
Ask yourself:
“Am I going to be posting on Instagram?” great use the little Instagram dots.
“Am I going to be posting on Facebook?” great use the Facebook dots.
“Will I be emailing people consistently?” great use the emails dots.
Don’t see that calendar and think that you have to put all that content out because obviously you’re going to be super overwhelmed.
Take it one platform at a time and build the habit of posting there consistently!
So hopefully you’ll see this and use it as a way to cut down on the overwhelm and to build systems and put processes in place so you don’t miss any content days.
Build your own personal process and don’t get yourself overwhelmed. If you feel overwhelmed then it’s actually a sign that you’ve taken on too much. This is something my mentor taught me!
If you’re feeling overwhelmed cut it back! Remember this is a journey not a sprint. This is not “got to have it all done perfectly right away” it’s never going to happen.
What you want to do is take enough little dots so you feel like you can do it. If that is one little dot and that’s all you’re going to do and you post one piece of content that is manageable for you that’s perfect!
We’re trying to build the habit of you getting consistent content out there. So in my opinion it’s much better to start slow and really build the habit and really get solid in that before you add a bunch of other things at once.
So take it one little dot at a time, go slow, build the habit to make sure you don’t burnout and have fun with it!
☞ Prompt
This resource #8 of the Let’s Get Visible is for your personal use.